Chevrolet Will Target Porsche in its C7 Corvette Stingray Advertising

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When you?ve got a winner, you take on all comers. That?s the strategy Corvette and its ad agency are taking as the all-new 2014 Corvette Stingray hits the showroom floor in the third quarter of this year. And guess who the Stingray will be taking direct aim at? “Our No. 1 will be Porsche,”